We all know that Coca Cola is quite harmful for the human body (after all, it can clear rust in old cars), but we all like to have a coke sometimes too. Fabio Pantoja is addicted to this drink. The Nicaraguan designer has come up with a brilliant idea to convince himself that he is drinking a poison.
He has redesigned the Coca Cola logo with a dark significance. Each letter depicts a particular organ that the dark colored drink affects – from brain and liver to stomach and heart. He has also started a gallery to “uncover the truth” about everyday things that we consciously harm ourselves with.